Hi there!

I’M NICOLETTE - FOUNDER AND LEAD CONTENT CREATOR of for her & co.

As someone who graduated college with a degree in fashion merchandising & immediately jumped into the workforce of marketing in corporate America for 5 years, I started to feel as though my creative passions & purpose were lacking. I knew that there had to be more to a career than what I was feeling - and I was feeling super burnt out and uninspired. I had always wanted a business of my own where I could fulfill my creative passions but also feel like I am giving something to others, too. The wedding & event industry, as well as beauty, wellness & aesthetics have always sparked my interest but I always felt the pressure of proceeding with your typical ‘9-5’ lifestyle.

Over the last few years, I have attended many of my friends & families weddings and saw a space that could be fulfilled in the wedding industry. Thus - ‘For Her Socials’ content creation was born - a content creation business to capture the raw, unfiltered, and oftentimes overlooked “behind the scenes” moments of a brides special day done through short-form iPhone video.

2024 was my first year of ‘For Her Socials’ and I could not have been more grateful for all the amazing couples, vendors, and people I had met throughout. As I gain more experience and knowledge about the content creation industry, I have realized that there is even more to offer - which is where ‘For Her & Co’ had come to fruition. Not wanting to lose the importance of where “For Her Socials” has brought me, I found the name ‘For Her & Co’ sounds like the right fit of where I want this business to take me. Still heavily focusing on “her” AKA the bride, but also opening doors to provide content creation to other industries as well.

If you are (a)

  • Bride

  • Business Owner

  • Looking to have your corporate event covered

  • Throwing a birthday party or baby shower

And content creation is something you may have been thinking about, please send me a message! I’d love to connect more.

A few fun facts about me:

  • I have a German Shepherd fur nephew named Harrison

  • I love a good xtra dirty martini (with blue cheese olives of course)

  • Coffee is a key ingredient to how I live my day to day life

  • Harry Potter is one of the best series to exist & you can’t tell me otherwise!